Sanoma Media Finland is Finland’s largest commercial media company, employing approximately 2,000 people.
Language skills are important for Sanoma in customer work
Sanoma’s B2B business unit wanted to offer its experts the opportunity to refresh their language skills. Language skills are constantly needed in the customer work of the large company, and they are a competitive advantage for both the company and its employees.
“We wanted to support the staff at our B2B unit in developing their language skills, as they are important for both internal cooperation and customer work.” – Kristiina Lehto, HR Business Partner
WordDive provided Sanoma with a license key that allowed employees to activate a language of their choice. For example, English was one of the languages chosen.
“My English skills were quite poor before, since I hadn’t had a chance to use the language very often.” – Satu Salminen, Client Partner
Each student practices the language using a personal WordDive user account, which allows them to choose their level and select courses that they find interesting, making the training useful for everyone. Students can set daily and weekly goals for themselves, or these can be agreed together with the employees.
Language app enables flexible study sessions
The adoption of WordDive at Sanoma and encouragement to practice language skills went smoothly within the team. The threshold for getting started is low, as the app allows users to practice anytime, anywhere.
“WordDive language training offered a flexible and motivating way to learn at your own pace, and the solution has received a lot of praise from users.” – Kristiina Lehto
Opening the door to new opportunities at work
Sanoma’s Client Partner Satu Salminen says she has been practicing English with WordDive for six months now. She had not used English that often in the past, making her increasingly reluctant to speak it and causing her language skills to become rusty. Salminen says she needs English when she meets international customers.
Now, Salminen says she has achieved concrete results through practice. However, she believes that the most important thing is her attitude towards using the foreign language.
“Practicing with WordDive has given me the courage to actually use English. I’m going to be a guest on an English-language podcast.” – Satu Salminen
WordDive offers companies an easy and cost-effective solution for improving language skills. Getting started is quick and easy, and each student can choose the level that best matches their abilities. The company can choose the language to be studied, or students can choose a language from a selection of 10 languages. Companies can also order reports from WordDive on student progress and the amount of practice. Read more and calculate a price estimate for language training.
